Electronic Marketing
Why You Should Consider Adding eMarketing to Your Advertising Mix?

With eMarketing you can advertise and promote for FREE!

There are many other benefits to adding eMarketing to your advertising strategy. For more information, contact us by clicking here or attend one of our FREE Webinars to see a complete presentation on menupromote.

What is Electronic Marketing and how can it be an effective tool for the Restaurateur?

Permission Based Electronic Marketing (PBEM) begins with the creation of a Customer Database. This is simply a list of customers’ names, email addresses, birthdays or other useful information which you capture on your Website or at your store.

PBEM is so effective because it your most important consumers; those people who have visited your restaurant before. PBEM keeps your name in front of them and allows you to advertise and promote to them by using eCoupons, ePromotions and other correspondence that they value and appreciate.

PBEM is successful because, unlike conventional advertising, the customer can accept the offer, save the offer or forward the offer to others who may be interested. Because eMarketing promotions can be created in just minutes, promotions and ads can be more closely tied to specific promotional occasions.